Presented by: Amy Eisenstein, ACFRE

Measuring, reporting and analyzing your major gift program is critical for success in raising major gifts. Join us to learn how to measure more than simply dollars raised. While dollars raised is one important factor, it’s certainly not the only one to consider. Do you know your major gift donor retention rate? What about your ask to thank ratio? Do you know how satisfied your donors are with your programs? Do donors trust your leaders? Join us to learn what and how to measure, as well as set how to set appropriate long and short term goals for your major gift program.

At the end of this session participants will know how to:

  • Identify long and short term metrics for your major gift program
  • Set appropriate long and short term goals
  • Develop dashboards for reporting to board members
Thursday, March 8, 2018 
Morning Session: 8:30am – 10:00am                                                       Lunch Session: 12:00 – 2:00pm
Community Foundation of Greater Greensboro                                    Habitat for Humanity of Forsyth County
330 South Greene St.                                                                                   1023 W. 14th St.
Greensboro, NC 27401                                                                                 Winston Salem, NC 27105